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Create an accident-free Rockhampton Regional Council every day

By Vaseline May30,2024

Published on May 31, 2024


Road safety must be at the forefront of every motorist’s mind if we are to strive for a future without fatalities.

Rockhampton Regional Council is once again supporting the national Fatality Free Friday initiative, reminding motorists to make it a priority every day.

Infrastructure Councilor Marika Taylor said the Australian Road Safety Foundation’s annual Fatality Free Friday on May 31 highlights the fatal consequences of complacency on our roads.

“Today’s goal is to have zero road deaths in Australia and educate the community that road safety is everyone’s responsibility,” Cr Taylor said.

“Last year, Australia recorded its third consecutive annual increase in road fatalities with 1,273 deaths over a twelve-month period. This represented an increase of 7.9% compared to the previous year.

“Tragically, we have seen an additional 200 fatalities at the end of February this year, compared to February 2023.

“Unfortunately, each of these numbers represents a person: a mother or father, a brother or sister or a colleague in the workplace, a valued friend or loved one.

“My message to everyone is that we must do more to make road safety a priority and work every day to achieve zero fatalities on our roads.”

The Australian Road Safety Foundation campaign encourages motorists to consider road safety by making a commitment and living up to the Road Safety Promise:

  • Make sure you are always fit to drive.
  • Stay focused on the road.
  • Scan the road ahead.
  • Keep a safe distance.
  • Drive depending on the conditions.

“Remember to think before you get behind the wheel because road safety is everyone’s responsibility,” Cr Taylor said.

“Think about the people who mean the most to you and what it could mean if you didn’t return home.

“Whether it’s a long drive or just running errands, always practice road safety to ensure you and your loved ones return home safely.”

ARSF’s Fatality Free Friday will be held on May 31st. Since its inception in 2007, ARSF’s Fatality Free Friday campaign has continued to expand its activities and is now recognized as one of Australia’s largest national community-based road safety programs.

All road users are encouraged to get involved and take personal responsibility to help significantly reduce road trauma. Be careful on the road and review the available information to improve your safety and that of others around you.

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