Sun. Jul 14th, 2024

Namibia’s first African Hospitality Investment Forum secures sponsorship of N$500,000

By Vaseline May27,2024

By: Staff Writer

The Africa Hospitality Investment Forum (AHIF) 2024 has secured a N$500,000 sponsorship from O&L Leisure.

The event is expected to bring more than 300 hospitality sector investors, business leaders, government officials and expert advisors from across the African continent to Windhoek.

It will be Namibia and South Africa’s first AHIF after Namibia won the bid last year, facilitated by the Namibia Investment Promotion and Development Board (NIPDB), which also serves as host partner.

Sven Thieme, director of O&L Leisure, highlighted the forum as an opportunity to showcase Namibia’s unique tourism potential on the international stage.

“The NIPDB shares O&L Leisure’s vision to position and market Namibia as a premium destination, offering world-class experiences. Together we aim to bring Namibia’s rich culture, beautiful landscapes and exceptional hospitality to the forefront of the international tourism industry,” said Thieme.

The influx of visitors for the event is expected to boost economic activity, increasing demand for hotel accommodation, transportation, restaurant services and peripheral services such as curios and gift products.

Last month, Simonis Storm Securities noted that conferences contributed to a 58.1% occupancy rate in April at offices nationwide.

“By leveraging our partnership with NIPDB and other stakeholders, we aim to strengthen local communities through job creation and skills development. This will ensure that the benefits of a thriving tourism sector are felt by all Namibians, promoting inclusive growth and long-term prosperity,” Thieme said.

NIPDB chief executive officer (CEO), Nangula Uaandja, highlighted tourism as a potential key driver for economic growth as part of the board’s diversification strategy aimed at expanding the Namibian economy.

“With the high caliber of investors, hoteliers and financiers coming to Namibia, we are very deliberate in leveraging the unifying power of AHIF to showcase the investment opportunities in this sector, with the clear end goal of securing investments that enabling a sustainable future for Namibians. ”, said Uaandja.

Uaandja added that successfully organizing this conference is crucial to achieving Namibia’s strategic goal of becoming a business tourism destination, supported by the establishment of the Namibia Convention Bureau aimed at branding and promoting Namibia as MICE -destination.

She emphasized that achieving these economic ambitions requires strong partnership-based cooperation between the public and private sectors.

“We therefore welcome the support of our partners O&L Leisure, which is a demonstration of our shared objectives to grow the economy sustainably and unlock opportunities that make prosperity a reality for our people. It is also a crucial example of public and private collaboration in support of the government’s economic development agenda,” said Uaandja.

AHIF is known as a leading investment forum that brings together international hotel investors of the highest caliber and plays a crucial role in driving investment in tourism projects, infrastructure and hospitality development on the continent.

Delegates will gather from June 25 to 27 for three days of high-level networking, formal business meetings and discussions on the latest trends and developments in the hospitality industry.

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